Best maternity clothes: Top stores for maternity clothes online
26 May 2021
A best maternity clothes article feels a little bit misleading. It should almost be titled 'the best of a bad bunch of maternity clothes', hence it's taken me a while to write. For some reason, finding nice maternity clothes is akin to finding a pot of gold at the end of a rainbow. That said, fashion has never been my forte – Vivian Westwood, I ain't.
However, during my two pregnancies I found finding the best maternity clothes a bit of a struggle. It still baffles me that so few retailers have cottoned on to the fact that finding clothes that make you feel good is never more important than when you're pregnant. Thankfully the retailers featured here are a bit more savvy than others and actually have some really lovely bits for mums-to-be.
I've never spent a huge amount on maternity clothes, just had some staple bits that I could mix and match as bump grows (loungewear, especially), and all the maternity clothes I did buy was of a style that meant I could wear after Hollie was born too.
But if you are on the hunt for the best maternity clothes, below are a few retailers and brands doing it really well right now. And if you're looking for somewhere to store all your newborn baby must-haves, you'll need the best changing bag and a brilliant buggy organiser too.
Best maternity clothes available now
One of the biggest online retailers in the UK, it's no surprise that ASOS has one of the best maternity clothes collections on the web. You can find everything from loungewear that looks so comfy you'd want to live in it, beautiful summer dresses (like this black tea dress pictured) and stylish pencil skirts, to bras and hoodies, jeans and leggings, the majority of which at a super affordable price.
The ASOS loungewear section has some really lovely stuff in right now, some of which I'm planning to order to live in in the days (and weeks) following childbirth. Some of their jumpsuits, in particular, would work brilliantly for pregnancy and after baby arrives.
02. New Look
Img: New Look
For both this and my last pregnancy, New Look is the place I have gone to for jeans. They are so reasonably priced and fit really well. There's a nice variety of styles to choose from, most of which are available with an over or under bump fit, depending on which you prefer. But their collection doesn't stop at jeans, New Look has dresses, tops, jumpers, cardigans and much more. While a lot of the collection is quite basic, you can also find more fancy/detailed designs if you want something for a special occasion (even if that is a Friday night zoom catch up right now).
New Look also holds a good selection of nursing bras, which are super-affordable and, I can confirm are, very comfortable. If you're looking for a few maternity clothes that won't break the bank, New Look is the well worth a look.
Img: New Look
If you're planning on breastfeeding, H&M is one of the best shops on the high street for quality nursing tops and dresses. The maternity collection isn't as varied or as nice-looking as New Look or ASOS, but it's another affordable shop that offers a nice amount of style alongside the function the clothing offers.
On a par with New Look, H&M also has a good range of quality, well fitting maternity jeans at a super affordable price. And if there's one item of clothing that you need to be specifically maternity, jeans are it, but H&M's affordability makes it much less painful to part with your money. H&M are also brilliant for cheap but very comfy underwear – a top retailer to get those big knickers on your hospital bag checklist.
It's tagline is 'Fashionably pregnant' and I have to say, Seraphine lives up to its claim. One of the best stores for maternity clothes around, the Seraphine team clearly understand that pregnant women want to wear clothes that make them look and feel good. Dedicated to catering for mums-to-be, you'll find every item of maternity clothing you could possibly want here, which is great for serving as a one-stop-shop for all your pregnancy needs.
The big difference between Seraphine and the high stret shops is the price. Seraphone clothing is significantly more expensive than the other online retailers listed. But they have some really beautiful items, and have somehow managed to transform even nursing tops (which I really struggle with how most of them can be so damn ugly) into some gorgeous looking items (see picture above). Seraphine currently has a winter sale on, where you can find some stunning pieces at really affordable prices. You can also get 10% off your first purchase by signing up to their newsletter. Definitely one to watch.
When it comes to the best maternity clothes, GAP is up there with the best of them. Items are slightly more expensive than say New Look or H&M, however GAP regularly runs really discounts, such as 40 percent off, which takes clothes down to a really affordable price.
Right GAP has a really lovely collection of maternity clothes, which includes these cropped overalls (pictured), now just £16.99 (reduced from £49.95). If you're going to be pregnant through the summer months and beyond, GAP's collection is well worth a look. The range is exclusive to online, so you won't find any items in stores, however GAP does offer free shipping on orders above £25 and free returns.
Now the ripe old age of 41, I've realised I've become much more of an M&S girl these days (what has HAPPENED to me?). That said, I do still frequent boohoo on occasion, and right now they have some of the best maternity clothes for summer that I've seen so far. And the best bit about Boohoo is that all their stuff is super affordable.
Boohoo has a really decent size selection of products too, from basic tees and leggings, to really flattering dresses and jeans. And they're all a lot more stylish than some other retailers I could mention. This maternity coral maxi skirt (pictured) is just gorgeous, plus at the time of writing they have 70% off everything!
If you want some specific maternity wear but don't want to spend too much, boohoo is definitely worth a look.